Gegli news - Snapchat finally comes to the web - 7/26/2022 10:32:16 PM 10:32:16 PM
Snap said on Monday it is introducing the web version of its photo messaging app Snapchat, allowing users to chat, snap and video call from their computers.
The company said that the feature will be exclusive to Snapchat+ subscribers beginning July 18 and will start with subscribers in the United States, the United Kingdom, Canada, Australia and New Zealand.
Snapchat for web will include features like chat reactions and chat reply, along with Lenses, which will roll out soon, the company added.
Snap last month launched Snapchat+, a paid version of the Snapchat app, in the United States priced at $3.99 a month and a few other markets, in a major step away from a revenue model dependent mostly on advertising.
Social media firms are under pressure as companies cut back on ad budgets in response to rising costs and weakening consumer spending. Snap in May said it would miss revenue and profit targets for the second quarter and would have to slow hiring and lower spending.
Snapchat is an American multimedia instant messaging application and service developed by Snap Inc., originally Snapchat Inc. it is developed. One of the main features of Snapchat is that images and messages are usually only available for a short time before they become unavailable to their recipients. The app has evolved from an initial focus on person-to-person photo sharing to user "stories" with 24-hour chronological content, along with "Discover," which allows brands to show short, ad-supported content. It also allows users to keep photos in My Eyes Only, which allows them to keep their photos in a password-protected space. It has also reportedly combined limited use of end-to-end encryption with plans to expand its use in the future.
Snapchat was created by Stanford University alumni Evan Spiegel, Bobby Murphy, and Reggie Brown. It is known for showing a new, mobile-first direction for social media, with a significant emphasis on user interaction with virtual tags and augmented reality objects. As of July 2021, Snapchat had 293 million daily active users, representing 23% year-over-year growth. On average, more than four billion snaps are sent per day. Snapchat is popular among younger generations, especially those under the age of 16, leading to privacy concerns for parents.
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